LinkedIn Limits for B2B Lead Generation in 2025

In 2025, LinkedIn remains a key platform for B2B sales, lead generation, and networking. However, every year the rules and restrictions for working on this social network become stricter. Limits change constantly, and new accounts are increasingly subject to restrictions and mandatory verification right after registration.

In this article, the Grinfi team breaks down how LinkedIn limits work in 2025, what has changed recently, and how to protect your accounts so you don’t ruin your entire lead generation process due to carelessness or poor automation.


Core LinkedIn Limits: Account Types and Profile “Age”

New Accounts = Higher Risk

  • Fresh accounts (less than 3-6 months old) – are the main headache of 2025. LinkedIn is rolling out waves of anti-bot measures, so almost all “brand-new” profiles go through verification and risk being restricted even with minimal activity.
  • Warming up your account:
    • Create accounts manually, from one device and one IP (ideally from a device that has never been used to register or log into other LinkedIn profiles)
    • Avoid connecting new devices during the first few months – work only from the one you used for registration
    • Fill out your profile gradually over 3-5 days*
    • Grow your network slowly – start with people you know or users who actively accept connection requests (HRs, recruiters, etc.)
    • Post at least once a month and avoid using AI-generated content
    • Increase invitations gradually (start with 1-2 per day)
    • Engage with posts, ask friends to endorse your skills, and request recommendations from clients or colleagues if possible

Launch outreach and automation only on profiles at least 6 months old with a network of 200+ connections.

💡 Don’t want to spend time warming up accounts? Contact Grinfi – our partners can provide you with rented profiles. For details, reach out to our support team.

Read more: LinkedIn Profiles Rent: Terms and Pricing

* See our full guide on how to properly fill out your LinkedIn profile here:


Limits on Invitations, Profile Views, and Other Actions

Basic Account20-25 outgoing invites/day
Business Premium30-40 invites/day
Sales Navigator60-75 invites/day

These are maximum safe limits for well-warmed accounts with high activity in recent months.

A sudden increase in activity can trigger blocks or freeze your invitation feature until the end of the week.

Less obvious limits:

  • Profile Views:
    Viewing too many profiles can lead to restrictions, especially without Premium. We do not recommend using this as part of automation. For research, use a separate account that’s not involved in outreach.
  • Unaccepted Invitations:
    If you have 700+ pending requests, LinkedIn may flag your profile as suspicious. Regularly clean them up. In Grinfi, you can automate this process.
  • Active Sessions:
    LinkedIn tracks IP and MAC addresses. More than 2 simultaneous sessions (multiple browsers or devices) increases the risk of restrictions – after all, you can’t be in multiple places at once.
    Remove inactive sessions manually (Profile → Settings & Privacy → Sign in & Security → Where you’re signed in).

Common Reasons for LinkedIn Account Restrictions

1. Breaking Limits

Sudden spikes in invites, views, or other activity

2. Suspicious Behavior

Frequent IP/MAC changes, VPN use, multiple devices, more than 5 browser tabs with LinkedIn open at the same time.

3. “Gray” Tools

Automation services without proxies, via VPN, or Chrome extensions

4. Weak/Unwarmed Profile

Empty or new profiles with no content, few connections, no photo or information.


How Grinfi Keeps Your Outreach Safe

  • No-Detect Browser – Automation via a dedicated GoLogin browser (free for Grinfi users). Works autonomously, without keeping your PC on, and reduces restriction risks.
  • Residential Proxies – Each account is connected through a unique IP tied to a specific country/region, so LinkedIn always sees you “at home”, even if your colleague logs in from another location.
  • Profile Health Monitoring – Grinfi analyzes your LinkedIn account’s key metrics and shows a “health score.” It flags weak points, suggests improvements, and calculates safe action limits for that specific account.
  • Built-in Messenger – Manage all incoming/outgoing messages from one dashboard, reply without logging into each profile separately, and stay safe.
  • Multi-Account Management – Connect, monitor, and control from 1 to 150+ profiles at once. All safety tools (proxies, no-detect browser, session control) work individually for each account, enabling secure outreach at scale.

FAQ: Common Questions

Is there a difference between creating an account on mobile vs desktop?
Not anymore – choose whichever is convenient.

What if I can’t pass Persona verification?
Join the Grinfi Telegram community for tips, guides, and peer support.

Should I buy Premium if I manage 100+ accounts?
For large account “farms,” it’s costly, but having 1-2 Premium accounts per team is a must for quality outreach.


Final Tips: How to Stay in the Game in 2025

  • Follow simple profile warming rules.
  • Don’t rush automation.
  • Monitor LinkedIn policy changes.
  • Use reliable, safe tools.
  • Learn from communities and teams who’ve already been through it all.

More on LinkedIn limits in our “Bearded Lead Gens” podcast on YouTube:


Want to automate LinkedIn lead generation safely?
Try Grinfi for free today!